ShineWater – VP of Marketing – Beverage Industry Job Listing –

MKT Plan

Job Description

ShineWater, LLC

Vice President of Marketing


We’re ShineWater.  We’re thought leaders and history makers – we make achieving the impossible look easy while having fun.  We’re committed to performing well as individuals and in teams for the betterment of our company.

We’re looking for a Vice President of Marketing who will be responsible for developing and executing the marketing strategy for a start-up company with ShineWater.  As a VP of Marketing, you’ll gather customer, competitor, and market intelligence to support new product development and own the development and execution of a cutting-edge marketing strategy.  Reporting to the CEO and in close collaboration with Sales, COO, product development and other functions, you’ll drive the market intelligence process that identifies trends that indicate the need for new or changing products and services.  If you love inspiring your team’s creativity and leveraging data to make decisions, this might be the job for you.  Our mission at ShineWater is to unlock the potential of human relationships.

Job Duties to include, but not limited to:

?      Developing and executing the strategic commercial marketing plan in support of the overall strategy optimizing the development of products and services

?      Utilizing market and customer knowledge, the VP of Marketing will develop strategies that will grow sales.  Work cross-functionally as needed to develop and bring new products to market

?      Leading and coaching the Marketing Team.  Manage the day to day activity of the department including but not limited to: performance management, goal setting, career development, hiring/firing, etc.

?      Leading the Marketing Team